Announcement    Wood&Cut is a project born from the encounter between two very different people and from the union of two apparently different professions; the first totally manual, the other largely digital: the restoration and the visual design.
The context is Florence, a city that has always been a place of art and encounter. Here, we can still find old workshops of skilled craftsmen and here, Jane, English restorer with over twenty years of experience in a workshop, and Giuditta, visual designer fondator of Frush studio, decided to connect their skills.
The rediscovery of the manual ability, the "know how", and the intent to give new life to objects, which is Jane's education, merged with Giuditta's experience of sustainability in visual communication. In this sense, Wood&Cut comes from sharing the value and the importance that sustainability has in their private and working lives.