Willow and Flo
Willow and Flo was born from a love of giving gifts, and creating small pockets of joy that would bring a smile to the faces of my friends and family.
I have always had a creative eye, having been brought up and inspired by my dad who is an incredible ceramicist. It was during lockdown in my kitchen that Willow and Flo first began. I found the alchemy of blending natural fragrances such a warming feeling, and I was overwhelmed with the incredible customer feedback after launching on Etsy in 2020.
As demand grew and the vision expanded, so did my little business. In 2023, as a family we took a big step forward and invested in a dedicated garden studio, a peaceful, purpose-built space where creativity could blossom and production could grow. This studio has become the beating heart of Willow and Flo: a cosy hub where ideas are kindled and each candle is crafted with love.
Every Willow and Flo product is still made in small batches, by hand, by our passionate team. We stay true to our roots, creating with care and never compromising on quality or values. Our candles are made from 100% soy wax, free from paraffins and harmful additives, for a cleaner, more mindful burn.
As the brand grows, my hope is that Willow and Flo will continue to create handmade pockets of joy that will put a smile on the faces of your loved ones.
Thank you so much for stopping by and showing your support for our small business, we hope you love Willow and Flo as much as we do!
Love and warmth,
Becky
