Seller Handbook

We want to see the best of your shop! Submit the item you’re most proud of.

Learn ways to protect your business when an unexpected disaster strikes with this handy resource guide for artists, makers, and small business owners.

Use this cheat sheet to help optimize your listings’ advertising performance.

Learn how to establish a cohesive aesthetic by pinpointing the colors, fonts, and photography style that best reflect your brand.

Learn how to maximize the impact of your advertising, from timing your Etsy Ads campaign effectively to deciding which listings to promote.

Advertising is one way to help shoppers discover your products. Get to know the basics of online advertising to accelerate your marketing efforts.

Your guide to advertising on Etsy, from setting a budget to what you can expect in the first month of your campaign.

Determine which listings in your shop inventory are the best candidates for Etsy Ads based on your performance data, budget, and goals.

Make informed advertising decisions with a clear understanding of the metrics that matter for your business.

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